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Feel Good AF with Lindsay Hennekey
Sober Coaching for High-Achieving Women Ready to Quit Drinking for Good
This is a transformative coaching experience for high-achieving women ready to ditch the stop-start drinking cycle, let go of the guilt and shame, and live an alcohol-free life they feel proud of.
This isn’t AA.
This isn’t white-knuckling through another Dry January.
This goes so much deeper.
Feel Good AF is alcohol-free coaching for high-achieving women who are done with the stop-start drinking cycle. If you’ve tried breaks, moderation, or willpower and you keep ending up back in the same loop, you’re in the right place. Explore Feel Good AF Group Coaching to learn about breaking the promise → pressure → pour a drink loop.
You are the woman that makes it all happen. You are respected at work, your family and friends rely on you, and you always make sure everything is under control for the people around you.
But behind the scenes, you are wrestling with the shame and guilt brought on by your exhausting relationship with alcohol. What started as a quick way to cope with life's stressors, has turned into something that you know is harmful to your peace and wellbeing.
You want to be present, you want to be confident. But instead you’re stuck in a cycle—making promises to yourself you don’t keep, waking up in the middle of the night riddled with guilt, and wondering how alcohol could have such a firm grip on you. Explore Private Coaching to end this cycle.
You've taken breaks, have a stack of quit lit piling up, and have even spent hundreds (if not thousands) of dollars on programs. But the next thing you know you are back on the couch with your glass of wine wondering why you can't figure this out.
You’re not the problem. The system you’ve been taught to follow is. But there is another approach that you can master. An approach that honors your ambition, your brain, and your nervous system. It combines deep work, powerful coaching, and a proven path to a life where alcohol simply no longer has a place in it.
If you’re ready to be:
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Proud of how you’re living
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Present with the people you love
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Back in control of your time, energy, and choices
You’re in the right place.
Welcome to Feel Good AF.
You’re accomplished, self-reliant, and successful.
Why is alcohol the one thing holding you back?
I was an everyday drinker for more than a decade.
I had the impressive corporate career, a fulfilling marriage, a fabulous workout routine—and I was really good at getting sh*t done. But I was secretly stuck in a never-ending cycle of guilt and shame from what had become an unhealthy relationship with alcohol. What started as a "harmless" habit in my youth, transitioned into being my main coping mechanism for life—the good, the bad, and the ugly.
And over time, alcohol really dug its nails into me. My health, my marriage, and my career were all starting to suffer. I was distancing myself from my husband, avoiding social situations at all costs, and losing my ambition more and more each day. I could barely recognize myself when I looked in the mirror. This wasn't what I wanted it. And it certainly wasn't what I had worked so hard all my life for. How did I get here?
I wanted to change. So, I tried moderation for years. I thought that if I could just become a "normal drinker" that things would be manageable. But time after time I would be back in the same loop of drinking too much, emotionally exhausted, and wanting to quit. I tried willpower, I tried white-knuckling my way through, one day at a time. But it never worked. At some point I'd convince myself I could just have one glass. And the next thing I know, I'd be up at 3:00 in the morning chugging coconut water and being so deeply disappointed in myself.
I knew there had to be a better way forward...
and I was right.
Hi, I’m Lindsay.
Early-Riser. Coffee-Shop Explorer. Dog Mom. Accredited Sober Coach. And the woman who’s going to help you stop thinking about alcohol—for good.
I spent years performing as the “high-functioning” woman with a wine habit on autopilot. It took me years of trying to moderate, until I finally realized I wasn’t here to figure out how to drink normally. I was here to become the version of myself who didn’t need it anymore.
Now, I help high-achieving women do the same. Because your best life isn’t found at the bottom of another glass. It’s built when you start becoming the version of yourself who doesn’t settle, and instead wakes up everyday feeling her best.
What Does Feeling Good AF Look Like?
You wake up with a clear head, no regrets, and more energy than you’ve felt in years. You’re actually excited to start the day. You get your workout in. You feel strong, motivated, radiant. You’re showing up at work sharper than ever, and your team notices. You’re present with your family, listening without distraction. You’re no longer surviving the week to earn a pour, you’re creating a life that feels so good, you’d never want to blur it. Your skin glows, your boundaries hold, and finally, your confidence returns. You don’t have to “try” not to drink. You’ve simply evolved past it. This isn’t about deprivation. This is about liberation.
Get ready to become the version of you who feels so effing good, alcohol-free.
This could be your story, too!
“I couldn’t have imagined a more enlightening, supportive and beneficial experience. I’ve got the confidence to know that I am capable of positive change and that even if I think I’m completely in a corner, there is a way out with the right tools and work. I also know there’s a community of amazing women just like me and when you share with them the shame dies.”
FT Entrepreneur
“As I approach the 6-month mark of being alcohol-free, I'm reflecting on the incredible transformation I've undergone. I've lost 25 pounds, reduced my heart rate, and become a more dependable friend and family member. Perhaps most importantly, I've developed the skills to set and maintain healthy boundaries, which has been a huge boost to my mental well-being. It's amazing to think about the person I'm becoming.”
Kristin
Doctor of Pharmacy
“The Feel Good AF program has been a game changer. I'm nine weeks sober, exercising again, and my marriage is stronger than ever. It's not therapy, it's about understanding the present to build a better future. If you are feeling stuck or like something is missing, I highly recommend working with Lindsay!”
Amanda
Registered Nurse
Choose Your Path to Freedom
Whether you want high-level 1:1 support or the power of group coaching, there’s a path here for you to stop circling the same pattern and finally feel in control.
Feel Good AF
Group Coaching
A 13-week alcohol-free coaching experience for high-achieving women.
The transformational 13-week experience that blends identity coaching, emotional resilience, and nervous system work in a safe, bold, and radically supportive space.
This includes live weekly coaching, an incredible community, and every tool you need to create sustainable, identity-level change.
Feel Good AF
Private Coaching
High-level 1:1 sober coaching for rapid change and deep support.
You + Me. Private coaching sessions designed for the high-level woman who wants rapid clarity, radical support, and personalized momentum.
If you’re ready to move fast, go deep, and completely rewire the way alcohol shows up in your life, this is your space.
Feel Good AF
Our Core Pillars
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Sober Tool Kit: You’ll start by building a toolkit with Lindsay to dive into your break-up from alcohol. Learn new ways to say “I’m not drinking” and feel confident.
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Boundary Setting: Learn how to say no to alcohol and anything else that drains you.
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Balancing Your Needs: Build a life where your energy, joy, and presence are protected—not outsourced.
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Resentment Work: Stop using alcohol as your pressure valve. Learn to process, release, and lead yourself through tough emotions.
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Limiting Beliefs: Shift the inner dialogue that’s kept you stuck and finally believe: you can do this.
Still deciding? Read Lindsay’s story or listen to the Feel Good Alcohol-Free podcast to get a feel for the approach and support inside Feel Good AF.
Frequently Asked Questions
Do I have to label myself an alcoholic to work with you?
No. You don’t need a label to want change. Feel Good AF is designed for high-achieving women who are sober-curious, stuck in a stop-start cycle, or simply ready to quit drinking for good.
Is Feel Good AF AA or a 12-step program?
No. This is sober coaching and alcohol-free coaching that focuses on identity change, emotional resilience, nervous system support, boundaries, and real-life tools. It’s not about rules, shame, or starting over every Monday.
What if I’ve tried to quit drinking before and couldn’t stick with it?
That’s common, especially for women who are successful in every other area of life. We work on the patterns underneath the habit so you’re not relying on willpower or white-knuckling. This is about lasting change, not temporary breaks.
What kind of women do you work with?
High-achieving women who look “fine” on the outside, but privately feel frustrated, exhausted, and stuck with alcohol. Many are drinking daily or most nights, and they’re tired of constantly negotiating with themselves about when, how much, or whether they’ll drink.
Do you help with gray-area drinking?
Yes. A lot of the women I work with don’t hit a dramatic rock bottom, but they still feel alcohol is taking more than it’s giving. If you’re thinking about drinking more than you want to, or you feel like you can’t fully trust yourself around it, you’re in the right place.
Do you help with moderation, or is this for quitting drinking completely?
Feel Good AF is built for women who want to quit drinking and feel good doing it. Some women come in hoping moderation will work, but what they really want is freedom, peace, and consistency. We focus on creating a life where alcohol becomes irrelevant.
What’s the difference between private coaching and group coaching?
Private coaching is high-level 1:1 support with a personalized plan and faster momentum. Group coaching gives you weekly structure, coaching, and a community of women who are doing this work together, so you don’t feel alone in it.
How long does it take to feel better after quitting drinking?
Many women notice early wins in the first couple of weeks, like better mornings, clearer thinking, less anxiety, and fewer mood swings. But the deeper shift is building consistency, emotional stability, and self-trust over time, especially through weekends, stress, and social situations.
Can I still go out, travel, or be social without drinking?
Yes. You’ll learn how to handle real life: dinners, vacations, happy hours, weddings, stressful weeks, and “I deserve a drink” moments. This isn’t about hiding at home. It’s about building an alcohol-free life you actually enjoy.
What if my partner drinks or alcohol is part of my relationship routine?
You’re not alone in that. We work through how to navigate routines, boundaries, communication, and identity shifts so you can stay connected to yourself without blowing up your life or feeling pressured to keep drinking.
What if I’m scared I won’t be fun or interesting without alcohol?
That fear is so normal, especially for high-achieving women who use alcohol to relax, socialize, or shut off their brain. Part of this work is reconnecting with the version of you that feels confident, grounded, and fully yourself without needing a drink first.
How do I get started?
You can start with Feel Good AF Group Coaching or Private Coaching depending on the level of support you want. Either way, you’ll get structure, tools, and a clear path forward so you’re not doing this alone.